Time to Shine: The Jordan Brand Playoff Pack

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Time to Shine: The Jordan Brand Playoff Pack

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April 02, 2014

Time to Shine: The Jordan Brand Playoff Pack

The Air Jordan XX8 SE, CP3.VII AE, Super.Fly 2 PO, and Melo M10 feature premium materials and strategic colorways for the championship drive.
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Inspired by clutch sport moments when athletes turned to black apparel and footwear to show they meant business, Jordan Brand unveils this year’s playoff pack. Grounded in a black upper colorway, the signature shoe collection exemplifies this serious, time-to-shine mindset.

Using advanced technologies and premium materials, the Jordan Brand delivers its most advanced lineup of footwear as the lights shine on the brightest stage of the game. Lighter and stronger reinforcements are shown in the Super.Fly 2 PO with an injection TPU heel counter and full grain leather eyestay. The CP3.VII AE’s exposed dynamic flywire technology provides a superior lockdown fit and a no-sew construction is integrated for enhanced comfort. 

Strategic color blocking is featured on each shoe in addition to reflective elements for extra shine. The playoff pack incorporates black reflective material, as a nod to the Air Jordan V heritage, and team-inspired colorways.

Celebrate the path to the championship with Jordan Brand when the playoff pack debuts at select retail stores globally and at Jordan.com on April 9. It’s time to shine.