The Nike+ FuelBand is now available for the first time in Japan.
Also Announces Creation of Nike+ Fuel Lab: San Francisco-Based Program Inviting Innovative Companies To Expand the Nike+ Ecosystem using NikeFuel.
Startups complete Nike’s first accelerator program, integrating Nike+ and NikeFuel into products and services that help people live more active lives.
Latest app update makes it easier to compete and share with friends using NikeFuel.
The story behind a modern design classic — and the metric that makes it tick.
Interactive Game of NikeFuel, digital playing cards and illustrated Life Logged diary show how small daily choices can add up to major NikeFuel points.
NikeFuel Missions uses movement and activity via Nike+ to unlock content featuring Calvin Johnson, Allyson Felix, Alex Morgan and Neymar Jr.
The program leverages the success of the Nike+ platform by connecting with companies that share a commitment to helping people live more active lives.
Nike+ FuelBand “Black Ice” and “White Ice” launch with expanded availability in Nike and Apple stores across the United States, Canada, the United Kingdom and online.
New cutting-edge retail space in London showcases the future of sport.
At the beginning of the year, Nike challenged everyday athletes to #makeitcount and thousands were inspired to be more active than ever before. The Nike+ FuelFest was a celebration of sport fuelled by Nike+ that rewarded the most active athletes who have taken part in Nike events in 2012.
NIKE launches #GameOnWorld campaign with two new films reflecting the way NIKE+ combines the world of sport with digital experiences.
Today June 29th Nike+ Basketball and Nike+ Training launch creating two new experiences for athletes around the world.
Following its successful launch earlier this year, Nike will release an update to its Nike+ FuelBand app today (6.29) with new features designed to improve the overall experience including a richer integration experience with Path.
New NIKE+ technology measures jump height, 'hustle' and quickness of every basketball player, and evolves training into a fun, game-like challenge.